Why you Need local directory business listing

March 27, 2018 Facebook Twitter LinkedIn Google+ Business Directory Listings,free advertising sites,small business SEO

Benefits Local Directory Business Listing

Majority of small business and big organization owners know well about local listing sites and online business directories, but many of them aren’t entirely clear on building citations and how local business listings can benefit their businesses and local SEO.

Online business directories are more than just a digital version of the Yellow Pages and, or telephone directories. They are detailed and extensive platforms that enable customers to directly identify local businesses, get more info about, and contact their relevant companies in a local area. If you are new to all of this, it’s important to list your business in every local business listing service in your town and city first. Then, you can move on to your province or State and then, anywhere in your country. The point I’m trying to make is that local should be first and, everything else should follow.

Online business directory and local business listings can create traffic for your local business. This post will inform you about the advantages of posting your business in a local business directory. You can also read this article on this site: Getting listed: how to generate more traffic and mentions.

Advantages of Starting locally first

Now, my next point is very important for you to keep in mind while you’re reading this document. Unless you tell Google otherwise, all searches will return local results. Google will never show you results for Toronto if you are searching in Ottawa, A search is all about proximity, relevance and local prominence in your area. There are many advantages of online local business directories and local business listings sites for small businesses owners. Today, 80% of the population prefer online search for a particular service locally. For example, if you own a trucking company and you have listed yourself in the various local online business directory but your competitors have not, you will have more visibility in a search and that leads to more clicks than your competitors.

Google Local pack

When you perform a local search, the Local 3-Pack appears in the #1 spot 93% of the time – and 46% of all searches on Google are of this type. The results will show that businesses that are optimized correctly for local search have a better opportunity of ranking at the top of the search results page, almost every single time. In other words, this is a significant advantage for small businesses.

Local Business Directories are Free

There are many online advertising sources out there, which cost hundreds of $$. For example, One thousand dollars will get you visibility at the top of a local search on Google ads for thirty days. But you still have to compete with all your competitors’ ads and, may the best man get the clicks. But many of online business directories for which listing your local business is free. Some listing sites (Not BusinessNap) require additional cost for some features, such as a local banner ad at $0.15 per day for one year with a website link back to your site. Is it worth it for local visibility? You have to decide.

Strengthen SEO

Search engines are always looking for trusted businesses. Building citations are the technical term for posting business listings. It’s essential you provide complete and accurate details about your business. The description area is the spot to showcase your business. Google looks at the description text on a page and will use some of it as you meta description snippet. One or two lines in the description field will not cut it. It is not enough to show up in a meta description snippet on the web. You run the risk of not getting your listing indexed search engines. If this happens, you don’t get the benefit of the free backlinks. You can certainly get away with one hundred and fifty words (150), but you will not get indexed but providing one or two lines of text.

Are you Ready to Get Found in a Search?

After reading all of the advantages of local business listings above you also want to list your business online to improve your visibility locally, increase your sale and improve search engine ranking? If yes then click on this add listing link. You will need one image to go with your posting.

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